For health club owners that never stop learning, adding value, and growing their businesses, there is the IHRSA Resource Center. This is the ultimate guide to topical health and fitness business information.

Fitness and Personal Training
In any economy—struggling or strong—member integration is essential to a healthy bottom line for your club. IHRSA data show that 42% of club members attend their clubs less than 50 days per year—an astonishingly large chunk of any club’s membership base.
IHRSA.org/fitness

Fitness Sales and Marketing
What was it about the Washington Sports Club brand that prompted Barack Obama to choose to join its clubs over all others when he came to Washington after his election to the U.S. Senate in 2004?
IHRSA.org/marketing

Health and Fitness Management
There are a few things that all great managers have in common. They know when to lead and when to follow, they recognize the value of the people that work for them, they make calculated decisions, they solve problems, they have vision, and most importantly, they never stop learning.
IHRSA.org/management

Health Clubs & Human Resources
A health club is only as good as its staff. Hire good people, put them in a position to succeed, and your business will win. In theory it’s simple, but in practice it’s a little more difficult.
IHRSA.org/hr

Fitness Club Member Service & Retention
What are you doing to strengthen and expand your member service and member retention efforts right now in your club?
IHRSA.org/retention

Fitness Programming Options
There are seemingly infinite programming options for your club. Should you offer yoga, pilates, Kinesis, tennis, basketball, Body Pump, rock-climbing, pole-dancing?... I think you get the point. There are a lot of choices. So how do you pick the right ones?
IHRSA.org/programming

Product Manufacturers & Suppliers
To gain a competitive advantage you need to stay up-to-date on the latest trends in the health club industry. That includes the seemingly endless number of companies that provide products and services for your club.
IHRSA.org/products

Technology
In the U.S., an estimated 80% of the 36.3 million members of health clubs are now surfing the Web, and online retail sales are expected to hit $64 billion this year.
IHRSA.org/tech

Savings Programs and Budgeting
“Watch the pennies and the dollars will take care of themselves,” Benjamin Franklin once said. A statement as true today as when it was first uttered. Saving money has proven to be the trend that will never go out of style.
IHRSA.org/savings

Wellness & Health Promotion
The World Health Organization defines Health Promotion as the art and science of "enabling people to increase control over and to improve their health."
IHRSA.org/wellness